If you don’t know where you are going, any road will take you there – Lewis Carroll

Goal setting is very important to your success! Wise successful people understand that goal setting is vital to their achievements. You may be interested in my report written for my coaching clients below this post.

Setting goals in all areas of your life can be very powerful. There is a table in the report which is in a simple format, within a word document that you can use. Remember a little magic that comes into play when you write the goals down in your own handwriting. Keep them with you every day and remind yourself of them. 
When you get new ideas, write them down immediately.

Psychologically what you are doing is focusing your brain on what you want. This has a very very powerful effect. THINK IT – INK IT.


Special Report

Goal setting

Areas of life where many successful people have found it worth setting goals.

GoalSpecific target and date0-10
Health and Fitness   
Family (including friends)   
Business / Work   
Personal Development   
Personal time   
Giving – charity   

The research into goal setting says that the old recommended way of SMART goals (specific, measurable, achievable, realistic and time-based) doesn’t work very well. Why? Because people tend to set goals that are fairly easily achieved and this allows them to stay inside their comfort zone. 

Graham Jones, my business partner in the Top Masterclass Project and psychology, will tell you that if you set outlandish goals, which seem ridiculous you will have a good chance of achieving some of them. Which will give you a much better result than setting soft mediocre goals.

Below is an excerpt from one of my books, which I am sure you will find useful.

Derek Arden

Guildford, Surrey, GU47LL, United Kingdom


Here is an excerpt from my book – “How to negotiate your salary”  ISBN – 0-9545245-3-5which you might find useful. 

“People who know what they want, understand that they have to set goals. These goals should be specific, measurable, outrageous and time-based. If you are familiar with the acronym SMART you will know that it stands for Specific, Measurable, Achievable, Realistic and Time based. The achievable and realistic elements become limiting factors, which put a ceiling on your achievements. 

If I had made my goals realistic and achievable, I wouldn’t have written this book. 

I have been fortunate enough to seek out the very best people in their fields and study them. When I was at the Harvard Business School studying negotiation I learnt of the research that was conducted on their MBA programme. They asked the MBA’s, how many of them had clear, concise, written down goals; the answer was 3%. These people knew what they wanted, had recorded it on paper and were in pursuit of their targets. 20 years later they tracked down the group and found to everyone’s astonishment that the 3%, had 96% of the wealth of the group. If you are happy with an average salary and average responsibility, that’s great and you should live your life accordingly. 

All the best thinkers think with a pen in their hand. Ask yourself a high quality question, for example, “What do I really want? In these 7 or more areas.

Write the question in your journal, notebook or pad. Keep it with you and write down the answers as they come to you. 

It may take a while; carry the journal, notebook or pad with you, the answers will come when you least expect them. That is the way our, “Brain Operating System” works

You could be asking yourself a question about each of the following seven areas of your life: 

1. HEALTH – How can I live a long and healthy life? 

Answers might include: 

• Exercise three times a week
• Care with your diet (what you eat and drink) • Mental stimulation
• Financial issues sorted 

2. FAMILY- How do I have a long and mutually loving relationship with my close family? 

Answers might include: 

• Help friends and family achieve their goals • Sort out all financial issues
• Listen more
• Set time aside for family 

3. FINANCE – How can I be financially independent by age 60? 

Answers might include: 

• X amount of assets • Mortgage repaid
• Y in pension
• Salary of Z 

4. BUSINESS – How can I develop my business interests? 

Answers might include: 

• Be involved in a separate business as non-executive • Win new business from a large customer
• Be elected to the Board
• More networking / change jobs 

5. PERSONAL – How can I have some quality time? 

Answers might include: 

• Schedule some time on my own
• Play some tennis / golf
• Read a novel a week
• Leave clear time in my diary for me 

6. PERSONAL DEVELOPMENT – How can I grow my knowledge? 

Answers might include: 

• Invest in three personal development books a year
• Attend seminars, workshops and masterclasses
• Listen to a development CD series in the car
• Meet with people you respect and ask them questions. Get a coach and a mentor.

7. CHARITY – How can I help less fortunate people? 

Answers might include: 

• Be a trustee on a charity
• Help the local community in a positive way • Become a school governor
• Set up monthly direct debits for charities